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Basic Information

Job Name
Strategic Marketing Mgr - USA - Paid Media
Country
United States
State
NA
Date Published
29-Jul-2025
Job ID
45391
Travel
You may occasionally be required to travel for business
Additional Locations
Detroit - Michigan, Houston - Texas, San Francisco - California, New York - New York, Washington - DC
This role can be based remotely in United States 
Looking for more details about our benefits? You can also learn all about them by clicking HERE

Description and Requirements

CareerArc Code
CA-JY
Remote: #LI-Remote

"At BMC trust is not just a word - it's a way of life!" 


We are an award-winning, equal opportunity, culturally diverse, fun place to be. Giving back to the community drives us to be better every single day. Our work environment allows you to balance your priorities, because we know you will bring your best every day. We will champion your wins and shout them from the rooftops. Your peers will inspire, drive, support you, and make you laugh out loud!  We help our customers deliver innovation faster by automating critical applications, systems, and services to take advantage of cloud, data, and emerging AI technologies. BMC enables business, faster than humanly possible.



BMC’s dynamic corporate teams are strategic and trusted advisors to the global organization supporting, enhancing, and driving BMC’s vision, culture, growth, and so much more. Each individual within the corporate teams is a valued partner to the overarching success of BMC’s employees and customers If you are looking for a company that gives you the freedom to expand your role, focuses highly on your professional development through continuous enablement, gives you an environment where you would feel happy to come to work, then BMC is the place to be.

Join us as a Paid Media Execution Manager!

As the Paid Media Execution Manager at BMC, you will be responsible for flawless execution, optimization, and performance tracking of digital paid media campaigns across global platforms. This role is pivotal in translating strategic demand generation goals into high-impact, data-driven media activations that fuel pipeline growth and brand visibility. If you have a strategic mindset with a bias for execution and continuous improvement, this job is for you!

Here is how, through this exciting role, YOU will contribute to BMC's and your own success: 

Campaign Execution & Optimization
  • Launch and manage paid media campaigns across platforms such as LinkedIn, Google Ads, Reddit, YouTube, CTV, and programmatic DSPs (e.g. 6sense).
  • Ensure campaigns are executed on time, within budget, and aligned with business objectives.
  • Partner with media agencies and internal stakeholders to define rules of engagement and execution readiness.
  • Design and execute retargeting strategies in coordination with nurture workflows and buyer stages.
Performance Analytics & Reporting
  • Monitor campaign KPIs (CTR, CPL, ROAS, etc.) and provide actionable insights to optimize performance.
  • Collaborate with analytics and marketing ops teams to ensure accurate attribution and reporting dashboards.
Cross-Functional Collaboration
  • Work closely with Field Marketing, Content, Brand, Demand and Sales to align campaign messaging and targeting.
  • Participate in planning sessions to define quarterly media game plans and channel mix strategies.
Governance & Compliance
  • Uphold GDPR and data governance standards in all campaign execution activities.
  • Maintain documentation of campaign workflows, QA processes, and media briefs.
Innovation & Testing
  • Drive A/B testing strategies across creatives, audiences, and placements.
  • Stay current with digital media trends and recommend new channels or tactics to improve reach and efficiency.

To ensure you are set up for success, you will bring the following skillset & experience:
  • You have 5+ years of experience in digital marketing with a focus on paid media execution. Agency background highly preferred.
  • You have hands-on experience with platforms such as LinkedIn Campaign Manager, Google Ads, and programmatic DSPs.
  • You have strong analytical skills and proficiency in tools like Google Analytics, Tableau, or similar.
  • You have excellent project management and communication skills.
  • You are able to thrive in a fast-paced, matrixed environment, working with multiple stakeholders.
  • Familiarity with Martech ecosystems and campaign orchestration tools (e.g. 6sense, SalesLoft) are a plus.
  • Experience working with B2B demand generation teams and ABM strategies is a plus.


#LI-Remote 

Our commitment to you! 

 

BMC’s culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won’t be known just by your employee number, but for your true authentic self. BMC lets you be YOU! 

 

If after reading the above, you are unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas! 

 

BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran.  If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.

BMC Software maintains a strict policy of not requesting any form of payment in exchange for employment opportunities, upholding a fair and ethical hiring process.

The annual base salary range represents the low and high end of the BMC salary range for this position. Actual salaries depend on a wide range of factors that are considered in making compensation decisions, including but not limited to skill sets; experience and training, licensure, and certifications; and other business and organizational needs. 

The range listed is just one component of BMC's employee compensation package. Other rewards may include a variable plan and country specific benefits.

At BMC, it is not typical for an individual to be hired at /near the top of the range. A reasonable estimate of the current range is $99,600 - $166,000

Min salary
99,600

Our commitment to you! 

 

BMC’s culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won’t be known just by your employee number, but for your true authentic self. BMC lets you be YOU! 

 

If after reading the above, you are unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas! 

 

BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran.  If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.

Mid point salary
132,800
Max salary
166,000
Min Salary - NEW
99,600
Max Salary - NEW
166,000