Sr BI Analyst (Marketing Operations)

Basic Information

Country:

India

State:

Maharashtra

City:

Pune

Date Published:

23-Feb-2024

Job ID:

41193

Travel:

up to 75%

Description and Requirements

#LI-DN1

"At BMC trust is not just a word - it's a way of life!" 



We are an award-winning, equal opportunity, culturally diverse, fun place to be. Giving back to the community drives us to be better every single day. Our work environment allows you to balance your priorities, because we know you will bring your best every day. We will champion your wins and shout them from the rooftops. Your peers will inspire, drive, support you, and make you laugh out loud!  


We help our customers free up time and space to become an Autonomous Digital Enterprise that conquers the opportunities ahead - and are relentless in the pursuit of innovation! 
BMC’s dynamic corporate teams are strategic and trusted advisors to the global organization supporting, enhancing, and driving BMC’s vision, culture, growth, and so much more. Each individual within the corporate teams is a valued partner to the overarching success of BMC’s employees and customers If you are looking for a company that gives you the freedom to expand your role, focuses highly on your professional development through continuous enablement, gives you an environment where you would feel happy to come to work, then BMC is the place to be.
Marketing Ops (mOPS) help and support our Marketing Funnel analytics.
 
This role will report to the manager of DataOps, and will be responsible for managing and enhancing our analytical funnel. The ideal candidate will think logically to solve challenges, proactively identify areas of improvement, and support the marketing team in GTM execution. 

Core competencies will include:
  • Analyze the Marketing Funnel, top-down and bottom up with a core understanding of the process from creation to close.
  • Utilize core systems to create insights regarding marketing and pipeline activity.
  • Develop insights around buying trends at account and individual level.
  • Be cognizant of any potential data inconsistencies or issues and work proactively to address them.
  • Contribute to and execute operational strategy. Know who to loop in from what team, how to effectively communicate information, and how to create a seamless experience for our stakeholders and internal customers.
  • Understand how data flows through the systems to enable effective understanding of the data.
  • Secure a core understanding of the various operations within marketing to improve the level of insights to be offered.
  • Preparing reports for various stakeholders within and beyond Marketing
  • Support the annual planning process.

Background Requirements:
  • 4+ years of experience in a similar role
  • Experience with Salesforce, and Eloqua (or Marketo)
  • MS Excel Expert and SQL experience a benefit.
  • Excellent presentation abilities and abilities to clearly articulate complex concepts
  • Experience with MSFT BI and/or Tableau.
  • Meticulous attention to detail – impact of small changes
  • Desire to work cross functional and collaboratively.
  • Ability to multitask in a fast-paced environment.
  • Analytical and data-driven approach to marketing
  • An idea-generator: someone who will constantly be working to improve our systems and better support the marketing and sales teams.

Our commitment to you! 

 

BMC’s culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won’t be known just by your employee number, but for your true authentic self. BMC lets you be YOU! 

 

If after reading the above, You’re unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas! 

 

BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender,  gender expression,  gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran.  If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.

BMC Software maintains a strict policy of not requesting any form of payment in exchange for employment opportunities, upholding a fair and ethical hiring process.
At BMC we believe in pay transparency and have set the midpoint of the salary band for this role at 1,638,100 INR. Actual salaries depend on a wide range of factors that are considered in making compensation decisions, including but not limited to skill sets; experience and training, licensure, and certifications; and other business and organizational needs. 

The salary listed is just one component of BMC's employee compensation package. Other rewards may include a variable plan and country specific benefits.

We are committed to ensuring that our employees are paid fairly and equitably, and that we are transparent about our compensation practices. 




(Returnship@BMC)

Had a break in your career? No worries. This role is eligible for candidates who have taken a break in their career and want to re-enter the workforce. If your expertise matches the above job, visit to https://bmcrecruit.avature.net/returnship know more and how to apply.

Min salary

1,228,575

Mid point salary

1,638,100

Max salary

2,047,625